Heyo, Matt here.
• I've managed over $250 million in marketing budgets across 7+ industries
• I've lead paid media, creative, lifecycle, product marketing, PR, and brand teams
• I make great chocolate chip scones
Featured in Forbes, VentureBeat, App Growth Summit, and more.
Companies I've Worked With
Agencies are correlation. Growth is CAUSAL.
I decided to launch my consultancy after watching dozens of companies spend millions of dollars on agencies with little to no results. Everything I do is grounded in data-informed approaches that will not only look like growth, but actually prove it.
Matt helped TIDAL grow to 6-consecutive months of growth, adding over 250,000 paying subscribers to the platform, after a 4-month decline prior to him joining. TIDAL recently sold to Square for $300M.
D.O.R.A., one of the world's first in-house machine learning software for media buying, was developed by Matt in 2016 while he was at Tilting Point. The technology was a huge success, growing the company 400%+ year over year.
Matt created the monetization strategy, MarTech stack, analytics, and P&L for Mine'd, which in part, helped Mine'd go on to become the number 1 rated company in it's TechStars cohort.
"Always bring data to an opinion fight"
I've been in growth-oriented roles over the last 7+ years, managed over $250,000,000 in advertising spend, and have worked for companies with 10 employees and 10,000.
What gets me excited is seeing measurable growth for my clients. Everything I do is grounded in data-based decision making.
Unlocking the full funnel to maxiize LTV:CAC.
MARTECH & ANALYTICS
The underlying stack which powers your business.
MONETIZATION AND PROMOS
Right customer, right time, right price.